Archive for August, 2008

“The world has changed, and mass-scale marketing messages broadcast to monolithic audiences are losing effectiveness daily as these audiences shrink and everything is fragmented into niches and micro-niches.” Adam Singer’s Future Buzz A great post by Adam Singer, whom understands the power of the social web. Many brands and marketers are diving into the buzzterm [...]

Life is about learning, and learning about oneself, one’s skills, attributes and qualities. As work life progresses, slowly but surely a career is built and one day, reach the top of the industry, however in this chase and stride to the top, there would and should always be competitors, mentors, inspirational sources and others who [...]