A piece of my mind: James Chiu » personal

A21 campaign brief – we need you!

James Chiu — Wed, 03 Mar 2010 00:01:53 +0000

The Globals, a team which I am working with is supporting the A21 campaign to fight against human trafficking, we are now at a stage to develop a marketing campaign to raise awareness about the cause and the problem. We’re putting out the challenge to all creative types to take part in the task.

Please download the brief here, all the info with regards to the campaign is inside.

It has been designed to empower and include YOU into our campaign by allowing you to create and execute our message of “human freedom is priceless” in any form of creative way you choose to.

Our deadline is next Monday; March 8th which I understand is very tight, but if you can please help out and get creating!

Happy 2010!

James Chiu — Wed, 13 Jan 2010 23:00:15 +0000

May the best of your today’s be the worst of your tomorrows.

I’ve been away back home in Hong Kong and now back in London in full force. Looking forward to the many challenges and excitement 2010 brings!

Pod1 launches Amanda Wakeley

James Chiu — Mon, 21 Sep 2009 22:18:31 +0000

Last week marked the launch of Amanda Wakeley’s new website, perfectly aligned in time with London Fashion Week’s 25th anniversary. James lead the creative team at Pod1 to deliver a website utilising the wordpress platform, rebuilding the brand experience that imprints Amanda Wakeley’s brand presence online. We identified the iconic diagonal cut of Amanda Wakeley’s logo as the key brand asset which formed the basis of our art direction.

Check out the site, let us know what you think and stay tuned for Magento eCommerce launch coming soon!

3D pixel map of Hong Kong

James Chiu — Fri, 19 Jun 2009 15:11:00 +0000

My home town in 3D pixel art with google map API integrated!

Too bad they didn’t paint the full picture.

Cassetteboy vs The Bloody Apprentice

James Chiu — Fri, 29 May 2009 16:27:56 +0000

Bloody brilliant!

Dream team’s New Forest trip

James Chiu — Fri, 29 May 2009 13:47:43 +0000

Last week, half of the creative team decided to make use of the long weekend and take a road trip down to New Forest. So we drove, ate, drank, hiked, biked, gazed into the starry night, went ape, swam, tanned…basically enjoyed ourselves so much that we all didn’t want to leave.

More pic to come soon.

Net-a-porter.com • Wonderland Campaign

James Chiu — Wed, 04 Mar 2009 18:01:38 +0000

We recently created and launched the new Wonderland campaign for net-a-porter.com

I creative and art directed the project with with my in-house team and with the client themselves, and the results were beautiful as you can see below. Enjoy!

A few interesting finds

James Chiu — Wed, 21 Jan 2009 18:31:28 +0000

I want this for next Christmas…

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Perfect for UK weather…

Minimalism gone too far..?

Ready for the New Year?

James Chiu — Tue, 30 Dec 2008 08:41:25 +0000

Christmas was a blast! Been chilling with family, friends and trying to meet new people.

The clip below got me ready for NYE…Bring on 2009!

www.youtube.com/watch?v=21OH0wlkfbc

The Difference between things that happen to you and things you do

James Chiu — Sun, 30 Nov 2008 08:47:27 +0000

An excrypt from my recent reading: Tribes by Seth Goldin

I’d strongly recommend this book to anyone out there who needs a bit of inspiration in leadership, it certainly gave me a whole new perspective and outlook on work. The changes start now!

The Difference between things that happen to you and things you do

“In the old model, things happened to you at work. Factories opened, people were hired.
Bosses gave instructions. You got transferred. There were layoffs. You got promoted. Factories closed.

Leaders, on the other hand, don’t have things happened to them. They do things.

In the middle of the mortgage crisis, I spent some time with a few thousand Realtors at their annual convention. Some of the Realtors saw what the media, Bear Stearns, the banks and the public were doing to them and to their hard-won careers. They were angry (even bitter) about the end of a long run of increasing housing prices, and they were scared about their futures. These Realtors didn’t know how they were going to cope with what had happened. They wanted to manage their careers, but change was making it impossible.

The other Realtors were palpably excited. They were eager to get to work. They saw the change in the outside world as an opportunity, a chance for them to dramatically increase their business. They knew the current problems wouldn’t last forever, and they understood that the problems would wipe out the opportunity seekers, leaving the professionals standing. Some 10 or 20 percent of t he Realtors were going to quit, and the leaders, the ones who were going to stay, realized that this change was a very good thing. The same way soldiers realize that it’s war that makes generals, these brokers were ready
and motivated to use change as a chance to really wreak some havoc on the status quo.”