A piece of my mind: James Chiu » viral

OK Go – This Too Shall Pass

James Chiu — Thu, 11 Mar 2010 11:39:35 +0000

Remember the Honda Cogs ad from a few years back? Well I think OK Go’s This Too Shall Pass just uped the game, one of the latest videos that has been making its way around the web, going viral, racking up over 7 million views in 2 weeks!

Pixar Intro Parody

James Chiu — Wed, 28 Oct 2009 15:46:54 +0000

Brought you from the guys at college humor Enjoy!

Which guy are you?

James Chiu — Fri, 19 Jun 2009 10:43:13 +0000

This video highlights social dynamics of a tribe at it’s best, it’s been going around major marketing and creative leaders of the industry.

It all starts with a crazy (ok ok, slightly out of mind) guy #1 dancing around, guy #2 (more or less still crazy) then joins in, but the best part is when guy #3 recognizes the potential and braves it to start the whole movement.

As Seth says: “Initiators are rare indeed, but it’s scary to be the leader. Guy #3 is rare too, but it’s a lot less scary and just as important. Guy #49 is irrelevant. No bravery points for being part of the mob.”